3 September 2019

Centuria goes BaseUp, providing innovative app-based parking solutions for its commercial property tenants

  • Centuria signs up to parking technology, further enhancing the service quality for its tenants.
  • The app-based system will increase value and client satisfaction through ease-of-use parking provisions.
  • Centuria, an earlier adopter of BaseUp, will be the first property group to roll this out nationally, across the largest portfolio of assets.
  • Centuria will provide 280 tenants across 32 buildings access to 300 bays for short term use for the staff. Centuria estimate this will benefit approximately 2,800 people that occupy their buildings.

Centuria Property Services, the asset management arm of Centuria Capital Group (ASX:CNI), has signed a new and innovative parking app contract with provider BaseUp. Vacant parking bays in and around commercial properties owned by Centuria’s listed and unlisted property funds will be made available via the BaseUp app, where tenants can participate and register for short-term parking solutions.

BaseUp, a provider of smart parking technology to large tenants and landlords in the commercial property market, has changed the way that employees interact with their office parking. BaseUp provides a suite of solutions that solve one of commercial real estate’s biggest problems – underutilised parking and a lack of flexibility.

Centuria, an earlier adopter of BaseUp, will be the first property group to roll this out nationally, across the largest portfolio of assets.

Matthew McQueen, Portfolio Manager at Centuria, commented: “We are excited to roll out BaseUp to our multiple tenants across our commercial real estate portfolio. After a highly successful pilot period at two of our assets, we have now signed up for all our property residents.

“Those at the forefront of the commercial property market – office properties in particular – are increasingly focusing on the well-being of a building’s users, a significant aspect of which is convenience of commuting and end-of-trip. This is one of many ways in which Centuria is consistently seeking to upgrade tenant amenity and satisfaction, as we pioneer ways to improve our assets and create benefits for their occupiers.

“Ongoing advancements in technology today are rapid and continuous, and with Centuria’s full property service team in-house, it means we are always monitoring the market for solutions that set higher standards of services to our tenants as well as maintaining and growing value for our investors.”

BaseUp’s platform comprises three pieces of technology together, custom-configured to meet the requirements of tenant and landlord. Its cloud-based management dashboard allows administrators to configure how they want their car park to be managed; the staff app allows employees to self-manage the parking spaces available to them; and BaseUp’s access hardware enables drivers to come and go using Bluetooth.

BaseUp’s Co-Founders, Jack Perkins, Alex Peck, and Peter Carey identified a gap in the market beyond traditional parking models and saw an opportunity to transform the commercial parking sector.

Jack Perkins said: “The three of us knew we could make an impact by introducing technology to the way in which office parking was used, to adapt to new working trends such as flexible working, interstate travel, childcare pickups and working from home. We are delighted to have Centuria onboard and providing this innovative and pioneering solution as part of its business servicing model.”